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Visme: Is it the best tool in the market?

Emma Ma


As a digital marketer, I always search for feature-rich tools that help me bring my creative visions to life. In my pursuit, I discovered Visme, an all-in-one content creation tool that interested me. 

I wanted a tool that offered an extensive range of templates, a user-friendly interface, and the flexibility to showcase my unique style – all without breaking the bank.

Of course, I didn’t jump right in. Instead, I carefully researched, read reviews and testimonials from other marketers or designers, and even tried out their free version to ensure I made the right choice.

So, is Visme the best tool so far in the market?

 

visme single post banner 

Ultimately, it’s easy to use, array of features, and generous template selection convinced me that Visme was worth a shot.

Fast forward to today, and I couldn’t be more thrilled with my choice. Visme has become an indispensable part of my daily marketing tool. It is one of the essential content-creation tools in the digital marketing world.

With this Visme review, I am offering you an honest, user-experience perspective on what makes Visme a valuable resource for marketers and designers.

So, let’s discover whether Visme is a worthwhile investment for your design toolkit. 

Table of Contents

What is Visme?

Visme is a dynamic all-in-one visual content creation tool designed to cater to several content types, from presentations and documents to data visualisations, infographics, social media graphics, videos, and even wireframes and mockups. 

Think of it as your streamlined content production toolbox! And trusted by over 20 million professionals and businesses.

Visme is designed with branding in mind. It includes features for archiving media, including logos, branded colour palettes, and promotional videos. That way, you can be assured that your branding is up to date. 

Visme is a desktop program for macOS and Windows, and the tool makes it easy for anyone to create professional-looking visuals by providing a wide variety of premade templates and an extensive library of stock pictures. 

Visme Review: Features And Functionalities

When you explore Visme, you will discover a wide range of impressive features:

1. Easy to use interface

A standout point for Visme is its intuitive, user-friendly interface. The design process steps are clearly laid out, allowing even those with little design experience to assemble professional-level content quickly.

2. Data visualisation

Transform complex data into visually understandable content through Visme’s visualisation features, including charts, graphs, and maps. This helps creators turn complex information into digestible visuals.

3. Extensive Template Library

A vast library of professionally designed templates is available to help you jumpstart your design process, navigating various content types and industries. This library covers a range of categories, from infographics and presentations to printables and social media graphics. Each template is fully customisable, allowing users to tailor visuals to their specific branding needs.

4. Branded content

Use Visme’s platform to create cohesively branded content by setting up your brand’s style guide and incorporating those elements consistently across designs. My brand feature allows you to upload your brand logo, colour, font and social media links. Brand Wizard is another feature that designs templates specifically for your brand and is ready to use instantly.

5. Content calendar

Manage your content production schedule using Visme’s built-in calendar to plan, ensuring you never miss deadlines. This is one of the reasons I like Visme, I can post my project to my social media channels straightaway after I create it, or I can plan and schedule another time. This feature has made my work so much easier and effortless.

6. Graphics & assets

Visme is a hub for your creative projects, providing access to thousands of graphics, icons, and photos to enhance your designs. I often got sucked in so easily without realising I spent hours choosing the templates, designs, or ideas.  But it was all worth it because I always end up with a brilliant piece of work.

7. Interactivity

Amp up your content’s engagement factor with animated objects, video backgrounds, and other interactive elements offered by Visme. Another cool feature Visme has is video-making functions; over 21 types of video templates for users to choose from. Some templates are specifically designed to be compatible with popular social media channels. For instance, Youtube ad video templates allow users to edit or redesign their own videos, but the format is ready to use on YouTube.

8. Collaboration

Visme is designed to foster teamwork, allowing multiple users to work on projects collaboratively, discuss ideas, and provide real-time feedback through its commenting feature. Add team members or colleagues to the workspace, share or discuss the projects together.

9. Precise communication

Say goodbye to endless email threads and cluttered Slack conversations. With Visme, your team can provide feedback directly on designs, speeding up the creation process.

10. Asset management

Keep your assets and designs organised using Visme. Store, search, and manage your team’s projects and uploaded assets seamlessly, all in one place.

How to Use Visme?

In this Visme review, Let me talk about how exactly to use Visme and how to get the best out of Visme.

Using Visme is as simple as signing up for an account and diving in. Here’s a step-by-step guide on creating a captivating presentation using Visme – a powerful tool for visual content creation.

1. Get Your Ideas Together

The process of creating a presentation starts with brainstorming. Gather all your ideas, outline the points you want to cover, plan the order of your presentation, and identify any gaps you need to address. Visme offers an online whiteboard tool that can be highly beneficial during brainstorming.

2. Start a Project on Visme

Starting your project in Visme is a straightforward process. Upon logging into your Visme account, you’ll be greeted with your dashboard. At the top left corner, there’s the “Create New” button, which will reveal multiple options after clicking.  

1. Click the “Create New” button

Visme: Is it the best tool in the market? screenshot of visme dashboard, start a project on Visme 

One of these options is to start a new “Project.” When you hover over the “Project” option, you’ll see another set of options, including “Presentations”.

 

2. Hover over the “Project” optionVisme: Is it the best tool in the market? screenshot of Visme dashboad, create a new project. 

 

3. Now choose “Presentations”.

This takes you to Visme’s presentation templates library, filled with a comprehensive selection of customised presentation templates.

Visme: Is it the best tool in the market? screenshot of presentation templates 

3. Pick a template

The key to a captivating presentation lies mainly in choosing a suitable template, and with over 500 presentation templates to choose from, Visme’s library has almost every topic covered. 

I will not show you the 500 templates in this Visme review post. You can log in to the Visme dashboard, find out and play them around, and create a presentation with Visme free version. I am guaranteed you will be surprised at how easy it is to create a professional-looking presentation. I will leave that to you to find out.  

Anyway, to choose a template depending on the theme and purpose of your presentation, you can select a template that best aligns with your concept. 

You might opt for a professional design if you’re presenting a business plan. 

Or, you might want something out of the ordinary, in that case, a creative, dynamic design template could be a great fit for you. 

Alternatively, with Visme, you can initiate a project from scratch using a blank template, giving you free rein on the creative direction of your presentation without constraints or predefined settings.

4. Choose a Colour Scheme

The background colour of your presentation slide is crucial as it plays a role in sending your message, driving visual hierarchy, and guiding audience attention.
Through Visme’s intuitive editor, you are equipped with a colour picker tool that helps you choose the stimulating or calming colours you need for your slides.
Visme also allows you to build a custom colour palette – quite a practical feature for maintaining brand consistency in your presentations. You can easily integrate your brand’s colours into your palette and apply them throughout your designs.

5. Build Visual Consistency by Choosing a Theme

With your target colours in mind, you may settle on a theme for your presentation to tie all the visual elements together. Visme includes a collection of templates known as “Themes.” 

These templates are organised under a few common categories to make it easier to discover the one you need.

By selecting one of these Themes, you can maintain consistency in your visuals, making your presentation more memorable and professional.

6. Pick Suitable Images

To enliven your presentation, add relevant images. Visme provides a built-in library with millions of high-resolution, royalty-free images. 

You can browse through this collection and select images that best suit your content based on relevance to your topic or specific keywords.

7. Choose Readable Fonts

The readability of your content significantly affects your audience’s experience. With Visme, you can access a vast spectrum of web-safe fonts designed with legibility in mind. 

Your chosen font can subtly convey your brand’s personality and maintain consistency throughout the presentation, enhancing the overall visual appeal.

8. Add Your Content

With Visme’s intuitive text editor, adding and editing content in your presentation is simple and efficient. 

This feature allows you to type directly onto your slides and then, upon selection, provides you with a host of text formatting options.

You can modify the font, aligning the text’s colour with your overall colour scheme, contributing to your presentation’s visual harmony. 

Visme also offers a wide range of typography options, enabling you to change the font face per your brand’s personality or the tone of your message.

The text editor also allows you to apply text effects like drop shadow, which can make your content look 3D and stand out or enhance readability against contrasted backgrounds.

9. Spice it Up with Icons and Graphics.

Visme equips you with an extensive library of vector icons and graphics that span multiple categories, ensuring you find a visual aid for just about any concept you wish to present.

These elements can be incorporated into your slides with a simple drag-and-drop feature, providing easy usage. Each of these icons and graphics is fully customisable. 

You can change their size to ensure they proportionally fit within your slide layout. The colour of these elements can also be adjusted to match your presentation’s colour scheme, establishing aesthetics and visual consistency.

10. Visualise Your Data

Visme offers a spectrum of charts and graphs, ranging from basics like bar, pie, and line charts to more specialised types like scatter plots, radar charts, and tree maps. 

You can select the one that best suits your data type. These charts are also fully editable, allowing you to customise colours, fonts, and data points.

For geographical data, Visme provides interactive maps. You can colour-code different regions to represent varying data ranges, enriching your slides while giving your audience a geographical context.

11. Add Some Action to Your Slides

Add interactivity to your presentation using Visme’s tools like hotspots, polls, animations, and links.

With Visme, you can animate text, icons, images, and even data visuals. You can control the direction, timing, and speed of these animations, adding an element of excitement to your content.

You can embed links in your text, icons, or images, leading your audience to relevant websites or documents. You can also directly add interactive polls or surveys to your slides for real-time audience interaction.

12. Ready to Show

Once you have created your presentation, Visme equips you with a suite of sharing options that cater to every need. If you prefer presenting in person, you can download your presentation for offline use, available in multiple formats (like PPTX, PDF, HTML5).

If your audience is remote, you can share your presentation online using a private link, enabling access from anywhere and on any device. Alternatively, the display can be directly embedded on your website, enriching your content.

Visme also offers integration with popular tools such as Mailchimp, Viemo, social media channels, etc. Enable you to schedule and share your project directly to your social media channels.

Visme Review: Pros and Cons

Pros:

Ease of Use: Visme has a user-friendly interface that allows users to create professional-looking presentations, infographics, and other visuals without extensive design experience. 

It is highly intuitive, and many users have praised how easy it is to create stunning visuals within minutes.

Templates and Smart Icons: Visme offers a wide range of ready-to-use templates and bright icons, making it quicker and more efficient for users to create visualisations. 

This comprehensive library of resources helps users design impactful and visually cohesive presentations with minimal effort.

Customisable Features: With Visme, you can customise almost every aspect of your visuals, including font styles, sizes, colours, and the incorporation of multimedia content such as videos, images, and documents.

My Brand Feature: Visme’s My Brand feature enables teams to consistently use the same corporate identity package across presentations, ensuring that all created content aligns with the organisation’s branding guidelines.

Cons:

Object Placement: Some users have reported initial difficulties with the placement of objects in Visme. Although the platform provides functionality to place items based on their relative pixel location, it might be helpful to enhance the ease of accurate positioning.

Subscription Needed to Unlock All Features: While Visme offers an array of features in its free version, users need a subscription to unlock all of its capabilities. The total access subscription costs can be significant, especially for individuals or small teams.

What is Visme's price plan?

Now for the vital question: How much does Visme cost? 

I always talk about the price in my product review blog posts. Today, the Visme review won’t be exceptional. 

Compare to Visme’s direct competitor Canva, while, Visme’s price point is higher. However, the higher price is 100% worth the additional features and capabilities, plus the tool is built with high quality and sophistication. 

There is a basic free version. However, for maximum functionality, we look to three priced plans:

The price is $12.25.This plan is designed for individuals who require more comprehensive functionality. While the exact pricing is not mentioned, it grants access to more extensive features needed for personal use. It includes additional templates, graphics, and access to premium assets.

This plan offers the most value to users at $24.75, providing all the features available in the Starter plan and additional benefits. It includes 3GB of storage, full downloading options (PPTX, HTML5, Video, GIF), a brand kit, analytics, most integrations, and privacy controls. 

This plan accommodates team collaboration and is suitable for teams of all sizes. It includes everything in the Pro plan, plus 10 to 25GB of storage per user, a custom sub-domain, advanced/custom integrations, security and user controls, personalised training, and onboarding. The pricing for this plan is based on the team’s specific requirements, and you must contact sales for a quote.

3. Conclusion

While Visme is more expensive than other online design tools. However, it offers wide-ranging features and templates, making content creation more accessible and cohesive. 

Despite the more significant price tag, I’ve found using Visme to be a positive experience. If you’re looking for a robust, all-in-one content creation tool and have a budget to accommodate, you might find your perfect match here.

So, that’s my Visme review from someone who wields the tool daily. All the images, and infographics I have on my website and Linkedin posts came from Visme designs. It has helped me create professional and visually appealing images without design skills. 

I hope this Visme review blog post gives you some insights about the tool, compares Visme to other design tools, plays it around yourself, feels the quality of the tool, and then makes up your mind in your own time. 

Visme continues to add new features from time to time. 

Visme continues to evolve its quality, functionality and features. This brings me back to my topic, Visme Review: Is It The Best Tool In The Market?

If you have any questions or need further insights, don’t hesitate to get in touch! Happy designing!

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