A Marketing Agency For Solicitors in ireland And UK.
We serve solicitors and help them succeed online marketing through SEO, pay per Click, Content marketing And Website design. Partner with Us to Double Down your digital Marketing Effort.
Are you feeling the pressure of keeping your caseload full and consistent?
It’s time to stop relying solely on unpredictable referrals and start building an consistent source of leads that works for you—organically and sustainably.
Imagine this: your website consistently ranks on the first page of Google, drawing in more visitors and converting them into clients.
Our SEO service for solicitor, we can help you to increase your ranking and website visitors on your website.
By increasing your website ranking, you’ll generate more organic traffic and leads, eliminating the uncertainty of where your next case is coming from. This is what it means to have an organic(unpaid) traffic to your website 24/7( A consistent source of leads).
When you work with us, you’ll finally experience the benefits of SEO service for solicitors. The peace of mind that comes with a consistent predictable pipeline of leads—without the stress.
Website Rank No.1 On Google
MONTHLY website visitors spiked to 2,100
Patrick Horan is a drink-driving solicitor based in Cork City in Ireland.
In late November, he came to me with a clear vision: to expand his legal practice into Dublin City and enhance his website ranking and increasing its organic traffic(website monthly visitors).
After About Three months working with Patrick, his website organic traffic (monthly visitors) increased to 2.1k, his website and videos ranked number one on Google search results.
At EM Digital Marketing, we don’t just talk about results—we deliver them.
As a specialized digital marketing agency for solicitors, our focus is on driving real outcomes for your practice.
We understand the unique competitiveness of the legal market and are committed to providing high-quality services that go beyond promises.
With us, you’ll experience tangible growth, not just empty words.
Let us help you turn your website into a powerful engine that bring consistent organic traffic and leads to your firm 24/7.
An digital marketing agency that focuses on solicitors has a much better knowledge and understanding in the legal sector, or has a strong willingness to learn about legal industry.
They know the terminology, the target audience, and the most effective marketing strategies to reach potential clients.
We develop marketing plans uniquely suited to solicitors.
This includes creating content that addresses the concerns of individuals seeking legal representation for legal matters and employing SEO tactics that target relevant keywords.
The legal industry is heavily regulated, and marketing efforts must comply with strict guidelines.
A specialist agency is well-versed in these regulations, ensuring that all marketing practices are ethical and compliant.
Agencies with a track record of working with solicitors can demonstrate proven results.
They have case studies and testimonials that showcase their success in increasing visibility, driving traffic, and generating leads for similar clients.
As a solicitor in Ireland or UK, you are also a business owner, you understand that any business strategy’s ultimate goal is visibility and profitability. The same principle applies to SEO.
While ranking on Google is important, but it’s not the end game.
The true value of SEO lies in converting website visitors into paying clients—helping your practice generate real revenue.
Many websites manage to rank on the first page of Google but fail to translate that visibility into client engagements or sales. The key difference lies in how well your website is optimized for conversions.
For your legal practice, it’s not about attracting a massive number of visitors, but rather ensuring that those who visit your website are the right prospects—potential clients who need your services and are ready to engage with you.
That’s why a strategic SEO approach is crucial for your website.
Investing in SEO tailored to the legal profession means investing in a steady flow of high-quality leads—potential clients are most likely to become loyal clients.
Start A Free SEO Proposal
Or Give Us A Call Now At 0879253750
Technical SEO is working on the backend of your website, optimising technical side of your website such as optimising site speed, structure data, URLs and redirects, etc.
On-Page SEO will make your website user-friendly; your website page content will be easy to read and strategically embedded with keywords, provide valuable and useful information. Bringing visitors to your website organically without paying for any ads.
Off page SEO is about building links and increase domain authority for your website. The higher the quality of links and the higher of domain authority of your website, the better your ranking will be on Google searches results.
Local SEO means local search optimisation. Local SEO is to increase your website ranking in your local area or a specific area you want to target. Local SEO is a very effective strategy to generate local leads to your firm.
Let’s work together to ensure your website not only ranks high but also functions as a powerful tool for generate consistent leads.
1. We learn about your firm and your Services.
2. Who is your target clients?
3. What is your traffic source? How do you get clients?
4. What messages resonate with your clients the most?
5. We do a detailed website audit.
6. We discuss with you about our findings.
7. We discuss with you about our strategies.
8. We implement the strategies step by step.
9. We send you a detailed SEO monthly report.
10. We deliver the results.
Having a website is only a beginning.
A successful website provides optimal user experience and makes sales at the end of the day.
A law firm website design best practice checklist gives you an insight into how your website is built to be successful.
Search engine optimisation combines conversion rate optimisation makes high-performing websites that rank higher on search engines, brings visitors to the site, and converts them to clients.
SEO is ongoing and long-term marketing strategy; a successful website needs continued adjustment, refinement, analytics and making informed decisions.
But the ultimate results last a very long time and are worth every penny you invest.
Many solicitors’ websites have a drink driving law page, but it is ranked on the second page, third page, or even further down.
After analysing 100s Solicitors’ websites. I concluded 7 critical reasons:
1. Content is not keyword focused
2. Missing keywords on URLs
3. Thin and Low quality content
4. Poor graphic design
5. Complicated website structure
6. Lack of creativity in design style
7. Slow website speed
Website analysis
In depth keyword research: 10 keywords
Competitor analysis : 1
On page optimisation
Technical fixes
User experience(UX) optimise
Google Business Profile optimisation
Local keyword research
Local citation 2 Links
Monthly report
Website analysis
In depth keyword research: 40 keywords
Competitor analysis : 2
On page optimisation
Technical fixes
User experience(UX) optimise
1 landing page
Link building: 4
Google Business Profile optimisation
Local keyword research
Local citation
Monthly report
Website Visibility
Website analysis
In depth keyword research: 70 keywords
Competitor analysis : 4
On page optimisation
Site speed optimisation
Technical fixes
User experience(UX) optimise
3 landing page
Website Authority
Link building: 8
Local Visibility
Google Business Profile optimisation
Local keyword research
Local citation
Monthly report
Website analysis
In depth keyword research
Competitor analysis
On page optimisation
Content creation
Technical optimisation
User experience(UX) optimise
Link building
Google Business Profile optimisation
Local keyword research
Local citation
Final report
In depth keyword research
Content optimisation
On page optimisation
Google Business Profile optimisation
Image creation
Local citation
Link building
Google Analytics 4
Google Search Console
User experience optimisation
Conversion rate optimisation
Final report
In depth keyword research
Content optimisation
On age optimisation
Google Business Profile optimisation
Image creation
Local citation
Link building
Google Analytics 4
Google Search Console
User experience optimisation
Conversion rate optimisation
Final report
Keyword research involves identifying the terms and phrases people use when searching for legal services. It’s critical because targeting the right keywords helps ensure your website ranks for relevant searches, driving qualified traffic.
On-page SEO refers to optimizing elements on your website, such as meta titles, meta descriptions, header tags, and content. For solicitors, this means incorporating relevant legal keywords, creating informative content, and ensuring your site structure is user-friendly.
Content is crucial for SEO. High-quality, relevant content helps attract and engage potential clients while improving your search engine rankings. This includes blog posts, FAQs, case studies, and informative articles related to legal topics.
Backlinks are links to your site from other relevant and higher authority websites. They are important for SEO because they signal to search engines that your site is authoritative and trustworthy. Backlink is a main ranking factor; high-quality backlinks from high-authority websites can boost your website’s authority and ranking.
Technical SEO involves optimizing the backend of your website to improve its performance. It includes improving website speed, ensuring secure connections (HTTPS), and fixing crawl errors. Technical SEO is crucial for providing a good user experience and helping search engines index your site effectively.
Local citations mention your law firm’s name, address, and phone number (NAP) on various online directories and websites. Consistent and accurate local citations help improve your local search visibility and enhance your law firm’s credibility and authority.
Look for providers with experience in legal SEO, a track record of success, and transparent practices. Check out their case studies or references, and ensure they understand the specific needs and regulations related to legal advertising.
SEO for solicitors requires a focus on legal-specific keywords, compliance with legal advertising regulations, and a deep understanding of the legal industry. The strategies must address both the competitive nature of the legal sector and the need to build trust and authority.
Common mistakes include neglecting local SEO, using outdated or irrelevant keywords, having a poorly designed or slow website, and not focusing on quality content. Avoiding these pitfalls can help ensure your SEO efforts are effective.
No, we cannot guarantee a #1 ranking on Google, and any agency that promises this is dishonest. SEO campaign results are influenced by many factors, including search engine algorithms that frequently change. However, we guarantee that we will use the best practices and strategies to rank your website on the first page of Google. We do not guarantee that every single one of your keywords will rank on the first page, but we always try our best.
We want our solicitor clients to succeed in ranking on Google because your success means our success.
No. We do not guarantee more sales and profits. Our SEO for solicitors service is helping you rank higher on search results and increase the number of quality leads to your website by using most relevant and valuable keywords on your website. If any SEO agency tell you that they guarantee more sales and profits, they are not being honest to you.
Common SEO tools include Google Analytics for website performance, Google Search Console for monitoring search traffic and indexing, SEMrush or Ahrefs for keyword research and competitive analysis and Moz for site audits.
SEO for a multi-location law firm involves optimizing each location’s pages separately, ensuring each has relevant local content and citations. It also requires managing local SEO for multiple geographic areas, which includes creating and maintaining separate Google My Business listings for each location.
Yes. In addition to SEO, we offer website design and development services. We use the most popular content management system, WordPress, and only build WordPress websites.
Our website services specialise in helping solicitors build or redesign a professional, SEO-friendly website.
We also offer free Google advertising service within the package, the Google advertising cost is also included in the package. It is a fantastic offer package suitable for law firms looking to accelerate their organic leads and potential client enquiries or appointments.
Check out the 28 days law firm lead flow package or go to our shop page to find out more fantastic packages.
We measure the success of an SEO campaign through various analytic tools and monitor important metrics, including:
Absolutely. We provide insights and recommendations based on data and metrics. We aim to help you understand your website’s performance and make informed decisions about your SEO effort.
Succeed online with search marketing. So, you will never worry about your website visibility any more.
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